Brode Vitamins reinvented the sugary sports drink as an easy-on-the-go electrolyte tablet.
As a college athlete, I had a honed sense of what it meant to be hydrated. Sports drinks had too much sugar and oral-rehydration-solutions (Pedialyte) were expensive–and quite gross tasting.
Starting as a DIY project to reverse-engineer Pedialyte, I developed Brodes as a way to turn ORS drinks into a convenient portable tablet format. Brode Electrolyte Vitamins are now over 10 years old, and are doing better than ever.
Brode is set up as an automated e-commerce operation, with a D2C Shopify site and Amazon listing. Fulfillment is handled by a 3PL and production by a trusted manufacturing partner.
Tools:
- Shopify
- Amazon Marketplace / FBA
- Mailerlite
- ShipBob
link: https://brode.co